Simply Brand [SBA]

ENDED: April 30, 2019

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Description

SimplyBrand aims to establish a platform with built-in AI model and machine learning technology to identify counterfeits. Crowd-sourced participants will be incentivized to assist in verifying the unidentifiable items throughout the whole process. The information of the counterfeiters will then be published on the blockchain, which is immutable and totally public for ...Read More


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Executive Summary

Research has shown that counterfeits pose a great threat to individuals, companies,industries and even world governments. With the technological advancement of the internet,the negative effects of counterfeiting have now been magnified and are causing a largerscale of damage. Most brands choose to invest a large amount of money into implementingNFC or RFID technologies into their products, but the results are still limited and the costs arestill high. 
We will create a solution to this problem by establishing a platform with a built-in AI modeland machine learning technology to identify counterfeits. Crowd-sourced participants will beincentivized to assist in verifying the unidentifiable items, while the information of thecounterfeiters will be published on the blockchain, which is immutable and public foreverybody to read. In addition, two major functions will be released along the way which willresult in more parties joining the platform to complete the goal of the platform evolving into aself-governed ecosystem. By combining these cutting-edge technologies with newmechanisms to govern the platform by itself, our solution is able to solve this problemeffectively on a large scale

Documents


Whitelist and KYC

This ICO has a whitelist and a KYC (Know Your Customer) policy. USA and China are not allowed to participate

The Team

Ms Oleksandra Zavertailo

Community Manager

Mr Kaufman Chang

Founder & CEO

FOUNDER CEO
Yi Shi

Technical Director

Mr Ronnie Ng

co-founder and CMO

CMO
Mr Thibault Laville

Marketing Manager

Ada Yao

Research director

Ms Aleen Zhang

Product Director

Timeline

Venture Established

1st May 2013

The project or venture was started

Happened: 10 Years, 10 Months, 28 Days ago

Whitelist Period Starts

1st November 2018

The ICO/Token/Coin whitelist period opens

Happened: 5 Years, 4 Months, 28 Days ago

Pre-Sale Starts

10th January 2019

The ICO/Token/Coin pre sale opens

Happened: 5 Years, 2 Months, 19 Days ago

Whitelist Period Ends

10th January 2019

The ICO/Token/Coin whitelist period closes

Happened: 5 Years, 2 Months, 19 Days ago

Pre Sale Ends

23rd March 2019

The ICO/Token/Coin pre sale closes

Happened: 5 Years, 6 Days ago

Sale Starts

31st March 2019

The ICO/Token/Coin sale opens

Happened: 4 Years, 11 Months, 29 Days ago

Sale Ends

30th April 2019

The ICO/Token/Coin sale closes

Happened: 4 Years, 10 Months, 29 Days ago

TODAY

29th March 2024

Current Status: On Schedule
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Financial Information


Ratings and Flags


Overall Rating

6.7
1
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