Serenity - energy on the GO!
Serenity is a next-gen renewable energy retailer on blockchain looking to reduce energy bills, put control back on users hands and reduce carbon emission through multifaceted blockchain ecosystem. With a focus on the renewable energy sector, combined with the power of the blockchain the company aims to revolutionize the energy generation, monetization of carbon credits, developing Net-Zero estates and expand globally by affiliate licensing.
Using blockchain to encourage and facilitate Eco-friendly initiatives, Serenity will promote sustainable living, renewable energy production, and transactive energy grid retail services, changing the way that people view the challenges associated with a shift toward sustainable, renewable energy and products.
The Serenity platform will be connected to national electricity operators, providing the balancing the demand and supply of electricity, responding at the substation level, and making possible a structural transition towards blockchain.
The Challenge
Humanity is on a collision course; we will perish unless embracing a different approach. We must neutralize damages caused by our negligent economy and balance our consumption with the sustainable natural regeneration life cycle. It is a moral and existential imperative! However, achieving this is challenging. At present we have inadequate tools to measure and compensate for the impacts on nature; until now.
A significant part of produced renewables is being lost because the power sector today is unable to optimally address structural transition towards renewables and decentralization. The electricity operators struggling to balance electricity production and consumers demand and the marketplace lacks transparency and incentives for the reduction of energy consumption. Cost of insufficiency bears the end user paying higher energy prices.
Consumers are showing a greater desire to have more control over how the energy is consumed, generated and distributed. There is a direct correlation between energy and building industry with respect to energy consumption and its loss.
Unfortunately, there is still a lack of common understanding of the benefits of building by passive standards.
Our Solution
Serenity is bringing blockchain to the energy sector with the potential to transform how people engage with these utilities by bringing control and transparency back to the end-users and offering solutions for people who have been neglected by traditional systems.
Serenity Platform will be connected to the National Electricity Operators, providing the necessary balance between electricity production and consumers demand, responding at substation level when it is needed, making the possible structural transition towards renewables and decentralization.
The energy produced locally will be traded and consumed locally, with minimal impact to the rest of the existing electrical grid, avoiding high-voltage or low-voltage damaging situations and lowering the transmission loss which occurs over longer distances
Serenity is bringing blockchain to the energy sector with the potential to transform how people engage with these utilities by bringing control and transparency back to the end-users and offering solutions for people who have been neglected by traditional systems.
Serenity Platform will be connected to the National Electricity Operators, providing the necessary balance between electricity production and consumers demand, responding at substation level when it is needed, making a possible structural transition towards renewables and decentralization. The energy produced locally will be traded and consumed locally, with minimal impact to the rest of the existing electrical grid, avoiding high-voltage or low-voltage damaging situations and lowering the transmission loss which occurs over longer distances.
Serenity members consumers will benefit through lower price of electricity and getting a better deal for produced and exported energy. Blockchain technology and Smart Contract utilization will minimize administrative costs.
Production of renewable energy will be rewarded by Carbon Credits.
The distributed ledger architecture will provide secure and immutable proof of tokenized asset ownership and facilitate a variety of energy market transactions implemented through the set of smart contracts enabling a trust-less environment for all Serenity members (consumers, prosumers and operators).
It makes sense to Serenity to adapt Rapid Building System®, passive-house solutions in the building industry, as early as possible and create Serenity Net-Zero energy platforms for renewable energy production.
Rapid Building System® could drastically reduce residential energy consumption in developed countries which is up to 40% of total energy use.
Why Serenity?
Unlike a traditional energy distribution model, Serenity’s model is to transact energy sales, surplus energy trading, and other ancillary activities over the blockchain. The Serenity platform will be connected to national electricity operators, providing the balancing the demand and supply of electricity, responding at the substation level, and making possible a structural transition towards blockchain and renewables.
We know that there is a demand for these services and products and that by and large, it is only the complications that discourage people. Through the power of the blockchain, we are removing these complications or at the very least simplifying them, paving a clear route to a healthier planet for all people.
Unlike a traditional energy distribution model, Serenity’s model is to transact energy sales, surplus energy trading, and other ancillary activities over the blockchain.
Energy Retail Services
Serenity will charge members (consumers) near the wholesale electricity price (with small markup), still being able to offer cheaper electricity compared to existing retailers. This will be achieved through access to the wholesale electricity market real-time pricing and automated blockchain-enabled energy purchase microtransactions.
Any surplus of produced renewable energy within Serenity pool will be sold on wholesale energy and carbon market and prosumers/generators rewarded with ERGON and CARBON tokens.
Being able to synchronize all Distributed Energy Resources (DER) through blockchain and HEPEK device control, Serenity will satisfy regulatory requirement for the minimum installed capacity to be categorized as Large-Scale Electricity Generator and sell produced energy on wholesale electricity markets.
All prosumers and generators will receive ERGON tokens, a payment for renewable electricity exported to the energy grid, and CARBON tokens as a reward for lowering carbon emissions.
Serenity Smart Broker (HEPEK)
Serenity is developed HEPEK prototype, IoT device, secure smart energy meter and blockchain-enabled gateway, which empowers prosumers, generators, and consumers to become part of Serenity decentralized community. This appliance is integrated with the local electrical installation and connection to the Internet and GPS. HEPEK gateway will measure indoor and outdoor temperature, battery level, electricity inflow, and outflow and communicate with the blockchain.
Energy storage, batteries, are the best resource to be controlled by HEPEK in real-time. Serenity members with given access to the wholesale market real-time pricing and energy storage available can benefit the most and generate revenue from temporal energy arbitrage. Buying electricity when cheaper and selling it back or consuming when energy is expensive.
On demand-response markets, consumers who have flexibility in their loads are incentivized to shut down those loads for a short period and lower demand. Access to this is another opportunity for Serenity members to react to dynamics of demand response market and if HEPEK is configured to do so, it can turn off AC and broadcast bid through Serenity to demand response market generate another revenue stream.
Business Model
The business model will suit Serenity vision and concept of distributed community. We aim to become Energy Retailer, Renewable Energy Generator and Sustainable Residential Developer, delivering residential Net-Zero dwellings (estates) and commercial facilities for renewable energy production (solar, battery, wind farms).
Revenue will be generated from:
- Energy Retail Services
- Renewable Energy Production
- Carbon Credits Monetization
- Residential Property Sales and Rental Income
- HEPEK Smart Device Sales and Lease
- Serenity Platform Transaction Processing Fees
- International Affiliates Licensing
Blockchain technology and Smart Contract utilization will minimize administrative costs and automate the process.
Ten percent of net profits will be allocated into the funding pool used to fund Serenity community growth, building more sustainable and energy-efficient estates, and new renewable energy projects.
Token Economy
Serenity will utilize a three-token model, each token will be ERC-20 compliant.
Serenity (SET) Token
It is ERC20 utility and work token used as a right to:
- acquire access to Serenity Energy Retailer services
- obtain additional electricity discounts
- perform work on behalf of the Serenity community network
The Serenity (SET) token will fuel Serenity’s blockchain-based economy and facilitate access to Serenity Platform, allowing global platform interoperability. Serenity affiliates will need to acquire and surrender appropriate amounts of Serenity tokens in order to become network provider services.
Members (community workers) will redeem and burn tokens for a right to share revenues and non-speculative profits (fractional programmable ownership) generated by Serenity renewable projects (solar, wind, battery farms and Net-Zero real estate).
Token Distribution
A fixed number of SERENITY tokens (500,000,000) has been mined at Token Generation Event.
- 1% of tokens will be available for sale, stage 1
- 5% of tokens will be available for sale, stage 2
- 34% of tokens will be available for sale, stage 3
- 5% of tokens will be distributed through Air Drop, Bounties, Referrals, Marketing
- 40% of tokens will be held in Treasury
- 15% of tokens will be held by Founders and Core Team
Serenity Token Redemption
Occasionally, Serenity redemption programs will permit Serenity members to redeem Serenity tokens, offset Serenity Retail mark-up and obtain allowance to trade electricity with Serenity at near wholesale prices. After the redemption allowance is exhausted consumer will continue to pay the regular price.
When the periodic redemption limit is reached, the member will no longer be able to redeem more Serenity tokens until the next redemption period start. In the event of redemption, the redeemed Serenity tokens will be taken out of supply and destroyed.
Serenity redemption will be automated, performed only by registered HEPEK device. Separate Redemption smart contract will control the redemption process in different regions and jurisdictions.
Redemption limits and frequency will depend on the size of the member base and revenue obtained. With member base increase, limits will relax, and the total redeemable amount of energy will rise as well.
ERGON (Stable Payment Token)
The ERGON (ERC20) token is a currency for energy trading, a stable payment token, designed to provide blockchain security, trust-less transaction immutability, to protect members from crypto market fluctuation and maintain a steady energy price. As a stable payment token, ERGON is pegged to the local currency and backed by actual fiat deposits in the currency of local trading jurisdiction.
The ERGON token will be created when Serenity member deposits fiat, crypto, or through blockchain provable production of renewable energy, and redeemed by Serenity member either for fiat, or worth of energy consumed, denominated in the currency of local trading jurisdiction. When redeemed ERGON tokens will be taken out of supply and destroyed.
In some instances, member (electricity consumer) can earn ERGON tokens by lowering or shifting energy consumption because local grid operator, e.g. small municipality or a private micro-grid operator, can incentivize the relieving of stressed areas of their grid during different times. Network participants contribute to the network benefit.
CARBON (Stable Award Token)
CARBON (ERC20) is stable token created as a reward for CO2e reduction through blockchain provable production of renewable energy and backed by the price of Carbon Credits. Carbon Credits, being data-driven and dependent on multiple approval steps are the perfect candidate for digital currency as they exist separately from the physical impacts to which they correlate. In the event of redemption, the redeemed CARBON tokens will be taken out of supply and destroyed.
Net-Zero Residential Property Developments
Serenity will design and build residential developments and single dwellings by utilizing Rapid Building System®, a perfect platform to build passive homes, when equipped with integrated solar panels, batteries and HEPEK device such hoes will become Net-Zero dwellings. Rapid Building System® is a holistic construction design which conforms set of Passive House design principles:
- Thermal Insulation
- High Energy Performance Windows
- Mechanical Ventilation Heat Recovery
- Airtightness
- Thermal Bridge Free Construction
- Integrated PV roof panels
Such dwellings will be platforms for renewable energy production in the prosumer model (energy self-sufficient residential property with the capability to export to grid any surplus of generated electricity).
Serenity will invite members to participate in the growth of Serenity ecosystem through fractional ownership of revenue produced by renewable energy resources.
Serenity will invite and empower Serenity members to access to the property market by easy and affordable investments trough fractional - “Fractals” ownership of high-value tangible assets like luxury smart Net-Zero Real Estate developments.
Unlike a property syndicate, fractional property investment offers high liquidity. This means investors can cash out their investment at any time by selling their Fractals on Serenity platform for Serenity tokens.
International Affiliates Licensing
Global Serenity community will require Energy Retailer services to be provided under different trading jurisdictions. Serenity will partner with other business who are keen to implement our business model and utilize blockchain technology Serenity is currently developing.
Our expansion plan will be implemented through licensing affiliated business and partners. Successful candidates should be capable to run Energy Retail business and to redeem a defined amount of SERENITY tokens. Redeemed tokens will be taken out of supply and destroyed.
Membership
Serenity community will consist of prosumers, consumers, renewable generators and community workers (Fractional Programmable Revenue Owners).
To access Serenity services member will need to open an account with Serenity, subject for KYC verification process, and deposit Serenity tokens into Security Bond smart contract, equivalent to the price of average monthly energy consumption expressed in Serenity, at the time of the subscription. Serenity tokens will be frozen for the period until subscription contract expires. After expiration of the subscription contract, Serenity tokens will be returned to members wallets.
Community workers are volunteers ready to surrender their Serenity tokens as a pledge of support to the community network development. In return, Serenity will reward “workers” with a gift, in the form of fraction in revenue generated from projects.
